Campaigns

The Skills for Life Strategy Unit at the Department for Education and Skills is involved in a number of campaigns to raise demand for Skills for Life learning. The most well known of these is the Get On national advertising campaign which features the famous 'gremlin' characters - click here for more information. Other projects are listed below:

BBC RaW campaign  RaW is a new campaign aimed at encouraging people to 'Read more and write better!'  RaW consists of a mass of programming and media activity over the next three years to encourage adults to read and write for pleasure and entertainment.

Click here for more information.

Family Learning Week  Family Learning Week (8-16 October) is run by the Campaign for Learning and supported by the Skills for Life Strategy Unit.

Click here for more information.

The Vital Link Reading for Pleasure campaign  A new campaign designed to inspire and enable Skills for Life practitioners and others working with adult learners to promote reading for pleasure and links with libraries in their teaching.

Click here for further information.

World Book Day 2006 - Quick Reads 

World Book Day – held on 2 March 2006 – is fast approaching. As detailed in issue 15 of Update magazine, World Book Day this year focuses on adults and aims to encourage adults to develop a love of reading. As part of the initiative, a series of Quick Reads books aimed at adult emergent readers are being produced. The books are written by top authors such as Ruth Rendell, Maeve Binchy, Richard Branson and Joanna Trollope. The books retail at £2.99 and you can order £1 off vouchers for your learners by visiting the Quick Reads website. We are also producing a range of free learning resources to help teachers integrate reading activities into their teaching.

For more information, including details of how to order your money off vouchers, please visit www.quickreads.org.uk